/* Página de venda: Sessão Estratégica de Marketing para Saúde. */
.strategy-page { background: var(--warm-white); }
.strategy-page section[id] { scroll-margin-top: 86px; }
.strategy-page h1, .strategy-page h2, .strategy-page h3, .strategy-page span, .strategy-page small { letter-spacing: 0; }
.sales-heading { max-width: 780px; margin-bottom: 48px; }
.sales-heading .eyebrow { margin-bottom: 18px; }
.sales-heading h2 { margin-bottom: 20px; font-size: 3rem; line-height: 1.08; }
.sales-heading > p { max-width: 700px; margin-bottom: 0; line-height: 1.78; }
.sales-heading > strong { display: block; max-width: 690px; margin-top: 24px; padding: 22px 0 0 24px; border-top: 1px solid rgba(68,48,46,.14); border-left: 3px solid var(--terracotta); color: #473937; font-family: var(--serif); font-size: 1.2rem; line-height: 1.5; }
.sales-heading--center { max-width: 900px; margin-inline: auto; text-align: center; }
.sales-heading--center .eyebrow { justify-content: center; }
.sales-heading--center > p { margin-inline: auto; }
.sales-heading--light h2 { color: #fff9f5; }
.sales-heading--light > p { color: #cec0ba; }
.sales-actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 24px; }
.sales-primary { min-height: 52px; padding-inline: 26px; box-shadow: 0 16px 38px rgba(164,90,63,.3); }
.cta-microcopy { display: block; margin-top: 16px; color: #9f918c; font-size: .72rem; }

/* Hero de venda */
.sales-hero { position: relative; min-height: 760px; padding: 86px 0 82px; display: flex; align-items: center; overflow: hidden; background: var(--dark-section-bg); border-bottom: 1px solid var(--border-dark); }
.sales-hero::before { content: ''; position: absolute; inset: 0; pointer-events: none; background: linear-gradient(90deg, rgba(247,241,234,.022) 1px, transparent 1px); background-size: 20% 100%; }
.sales-hero::after { content: ''; position: absolute; top: 0; left: 50%; width: min(820px, 74%); height: 1px; background: linear-gradient(90deg, transparent, rgba(196,122,85,.7), transparent); transform: translateX(-50%); }
.sales-hero-grid { position: relative; z-index: 1; display: grid; grid-template-columns: minmax(0, 1.2fr) minmax(360px, .8fr); gap: 48px; align-items: center; }
.sales-hero .breadcrumb { margin-bottom: 20px; color: #9f918c; font-size: .76rem; }
.sales-hero .breadcrumb a { color: #d99574; }
.sales-hero .eyebrow { margin-bottom: 14px; color: #e7a17f; }
#servico-hero h1 { max-width: 800px; margin: 0 0 16px; color: #fff9f5; font-size: clamp(2.35rem, 2.8vw, 2.5rem); line-height: 1.05; }
#servico-hero h1 span { display: block; white-space: nowrap; }
.sales-hero-copy > p { max-width: 690px; margin: 0; color: #c9bbb5; font-size: .92rem; line-height: 1.62; }
.sales-hero .btn.ghost { border-color: rgba(255,249,245,.52); background: rgba(255,249,245,.07); color: #fff9f5; box-shadow: inset 0 1px 0 rgba(255,255,255,.08); }
.sales-hero .btn.ghost:hover { border-color: #fff9f5; background: #fff9f5; color: #2b211f; box-shadow: 0 14px 34px rgba(0,0,0,.2); }
.sales-hero .btn.ghost:focus-visible { outline: 3px solid rgba(231,161,127,.52); outline-offset: 3px; }

.diagnostic-board { position: relative; width: min(100%, 400px); min-height: 0; margin-block: 14px; padding: 17px 20px; justify-self: end; overflow: hidden; border: 1px solid rgba(247,241,234,.15); border-radius: 7px; background: linear-gradient(145deg, rgba(252,248,243,.09), rgba(164,90,63,.06)); box-shadow: 0 26px 68px rgba(0,0,0,.28); backdrop-filter: blur(8px); }
.diagnostic-board::before { content: ''; position: absolute; inset: 0; pointer-events: none; background: linear-gradient(rgba(247,241,234,.025) 1px, transparent 1px), linear-gradient(90deg, rgba(247,241,234,.025) 1px, transparent 1px); background-size: 44px 44px; }
.board-head, .board-score, .diagnostic-board ul, .board-decision { position: relative; }
.board-head { display: flex; align-items: center; justify-content: space-between; padding-bottom: 12px; border-bottom: 1px solid rgba(247,241,234,.11); }
.board-head small { display: block; margin-bottom: 3px; color: #cb8b6b; font-size: .66rem; text-transform: uppercase; }
.board-head strong { color: #f6ebe5; font-family: var(--serif); font-size: 1.3rem; }
.board-head > span { padding: 6px 9px; border: 1px solid rgba(196,122,85,.35); border-radius: 999px; color: #e0a183; font-size: .63rem; }
.board-score { margin: 10px 0; padding: 11px 14px; background: rgba(10,9,11,.24); }
.board-score > span, .board-score > small { display: block; color: #a99b95; font-size: .68rem; }
.board-score b { position: relative; height: 3px; margin: 12px 0 9px; display: block; overflow: hidden; background: rgba(247,241,234,.1); }
.board-score i { position: absolute; inset: 0 auto 0 0; width: 64%; background: linear-gradient(90deg, var(--terracotta-dark), var(--copper)); animation: boardScan 3s ease-in-out infinite alternate; }
.diagnostic-board ul { margin: 0; padding: 0; list-style: none; }
.diagnostic-board li { min-height: 38px; display: grid; grid-template-columns: 26px 1fr auto; align-items: center; gap: 9px; border-top: 1px solid rgba(247,241,234,.09); }
.diagnostic-board li > span { color: #b97758; font-family: var(--serif); font-size: .7rem; }
.diagnostic-board li > strong { color: #e6d9d3; font-size: .8rem; }
.diagnostic-board li > i { color: #a99a94; font-size: .66rem; font-style: normal; }
.board-decision { margin-top: 11px; padding: 13px 16px; border-left: 3px solid var(--copper); background: rgba(252,248,243,.055); }
.board-decision small { display: block; margin-bottom: 6px; color: #c6896c; font-size: .65rem; text-transform: uppercase; }
.board-decision strong { color: #fff7f1; font-family: var(--serif); font-size: 1rem; line-height: 1.25; }

/* Dor */
.pain-section { position: relative; overflow: hidden; background: linear-gradient(180deg, #fcf8f3, #f2e7df); }
.pain-section::before { content: ''; position: absolute; inset: 0; pointer-events: none; background-image: linear-gradient(rgba(68,48,46,.018) 1px, transparent 1px), linear-gradient(90deg, rgba(68,48,46,.018) 1px, transparent 1px); background-size: 76px 76px; }
.pain-section .sales-heading, .pain-list { position: relative; }
.pain-list { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.pain-item { min-height: 122px; padding: 24px 26px; display: grid; grid-template-columns: 40px 1fr; align-items: center; gap: 16px; border: 1px solid rgba(68,48,46,.12); border-radius: 6px; background: rgba(255,253,250,.92); box-shadow: 0 12px 32px rgba(55,39,39,.055); transition: transform .3s ease, border-color .3s ease, box-shadow .3s ease; }
.pain-item > span { width: 34px; height: 34px; display: grid; place-items: center; border: 1px solid rgba(164,90,63,.3); border-radius: 50%; color: var(--terracotta-dark); font-family: var(--serif); font-size: .7rem; }
.pain-item p { margin: 0; color: #483c39; font-family: var(--serif); font-size: 1.08rem; line-height: 1.42; }
.pain-item--final { grid-column: 1 / -1; border-color: rgba(164,90,63,.28); background: linear-gradient(110deg, #ecdcd2, #f8eee8); }
.pain-item:hover { transform: translateY(-3px); border-color: rgba(164,90,63,.34); box-shadow: 0 20px 46px rgba(55,39,39,.1); }

/* Custo */
.cost-section { padding: 0; background: #f8f2ed; }
.cost-shell { width: 100%; max-width: none; padding: 100px max(24px, calc((100vw - 1180px) / 2)); background: var(--dark-section-bg); }
.cost-shell .sales-heading { max-width: 880px; }
.cost-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px; }
.cost-card { min-height: 280px; padding: 30px 26px; border: 1px solid rgba(247,241,234,.11); border-radius: 6px; background: rgba(252,248,243,.045); transition: transform .3s ease, border-color .3s ease, background .3s ease; }
.cost-card > span { display: block; margin-bottom: 50px; color: #cd8968; font-family: var(--serif); font-size: .76rem; }
.cost-card h3 { margin-bottom: 12px; color: #f4e8e1; font-family: var(--serif); font-size: 1.25rem; }
.cost-card p { margin: 0; color: #bfb0aa; font-size: .88rem; line-height: 1.65; }
.cost-card:hover { transform: translateY(-4px); border-color: rgba(196,122,85,.38); background: rgba(164,90,63,.09); }

/* Virada */
.turning-section { position: relative; overflow: hidden; background: linear-gradient(120deg, #171316, #2a1d1a 68%, #171417); border-block: 1px solid var(--border-dark); }
.turning-section::after { content: ''; position: absolute; left: 50%; bottom: 0; width: min(760px, 70%); height: 1px; background: linear-gradient(90deg, transparent, var(--copper), transparent); transform: translateX(-50%); }
.turning-grid { display: grid; grid-template-columns: 1.05fr .95fr; gap: 84px; align-items: center; }
.turning-section .eyebrow { margin-bottom: 18px; color: #e7a17f; }
.turning-section h2 { color: #fff8f3; font-size: 3rem; }
.turning-section p { color: #cbbdb7; line-height: 1.8; }
.turning-quote { margin: 0; padding: 48px 42px; border-left: 3px solid var(--copper); background: rgba(252,248,243,.055); color: #f5e6dd; font-family: var(--serif); font-size: 2.1rem; line-height: 1.32; }

/* Oferta */
.offer-section { background: #fffdfa; }
.offer-grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: 72px; align-items: center; }
.offer-copy .eyebrow { margin-bottom: 18px; }
.offer-copy h2 { font-size: 3rem; }
.offer-copy p { line-height: 1.8; }
.offer-copy p strong { color: #493a37; font-family: var(--serif); font-size: 1.12rem; }
.offer-card { position: relative; padding: 42px; overflow: hidden; border: 1px solid rgba(164,90,63,.3); border-radius: 7px; background: linear-gradient(145deg, #f1dfd5, #fbf2ec); box-shadow: 0 28px 72px rgba(83,49,41,.15); }
.offer-card::before { content: ''; position: absolute; top: 0; left: 42px; width: 90px; height: 3px; background: var(--terracotta); }
.offer-card-head { padding-bottom: 22px; border-bottom: 1px solid rgba(68,48,46,.14); }
.offer-card-head span { display: block; color: #332729; font-family: var(--serif); font-size: 2rem; font-weight: 700; }
.offer-card-head small { display: inline-block; margin-top: 9px; padding: 6px 9px; border: 1px solid rgba(164,90,63,.28); border-radius: 999px; color: var(--terracotta-dark); font-size: .66rem; font-weight: 800; }
.offer-card > p { margin: 24px 0 12px; color: #50423e; font-weight: 700; }
.offer-card ul { margin: 0 0 28px; padding: 0; list-style: none; }
.offer-card li { position: relative; padding: 10px 0 10px 27px; border-bottom: 1px solid rgba(68,48,46,.1); color: #5f504b; font-size: .91rem; }
.offer-card li::before { content: ''; position: absolute; top: 16px; left: 3px; width: 8px; height: 8px; border: 1px solid var(--terracotta); transform: rotate(45deg); }

/* Auditoria: composição tonal com quatro famílias da paleta. */
.audit-section { position: relative; overflow: hidden; background: linear-gradient(180deg, #f3e9e2, #fbf7f2); border-block: 1px solid rgba(68,48,46,.09); }
.audit-section::before { content: ''; position: absolute; inset: 0; pointer-events: none; background: linear-gradient(90deg, rgba(68,48,46,.018) 1px, transparent 1px); background-size: 25% 100%; }
.audit-section .sales-heading, .analysis-layout { position: relative; }
.analysis-layout { display: grid; gap: 34px; }
.analysis-image--wide { position: relative; isolation: isolate; width: 100%; max-width: 100%; margin: 0; padding: 20px 24px 28px 0; }
.analysis-image--wide::before { content: ''; position: absolute; z-index: -1; top: 0; right: 0; width: 86%; height: 86%; border: 1px solid rgba(168,95,70,.3); background: linear-gradient(145deg, rgba(199,138,114,.16), rgba(255,255,255,.16)); box-shadow: inset 0 1px 0 rgba(255,255,255,.32); transition: transform .55s cubic-bezier(.22,1,.36,1), border-color .35s ease; }
.analysis-image--wide::after { content: ''; position: absolute; z-index: -2; right: 5%; bottom: 0; left: 10%; height: 58%; pointer-events: none; background: rgba(168,95,70,.18); filter: blur(48px); opacity: .48; }
.analysis-image--wide:hover::before { border-color: rgba(168,95,70,.42); transform: translate(4px, -3px); }
.analysis-image-frame { position: relative; height: clamp(220px, 24vw, 300px); overflow: hidden; border: 1px solid rgba(255,255,255,.2); border-radius: 7px; outline: 1px solid rgba(68,48,46,.08); outline-offset: 5px; background: #221918; box-shadow: 0 34px 74px rgba(55,39,39,.2), 0 10px 26px rgba(83,49,41,.1), inset 0 1px 0 rgba(255,255,255,.12); }
.analysis-image-frame::before { content: ''; position: absolute; z-index: 2; inset: 9px; pointer-events: none; border: 1px solid rgba(255,255,255,.12); border-radius: 3px; box-shadow: inset 0 0 32px rgba(34,25,24,.08); }
.analysis-image-frame::after { content: ''; position: absolute; z-index: 1; inset: 45% 0 0; pointer-events: none; background: linear-gradient(180deg, transparent, rgba(25,17,16,.86)); }
.analysis-image--wide img { display: block; width: 100%; height: 100%; aspect-ratio: 21 / 8; object-fit: cover; object-position: center 30%; transition: transform .7s cubic-bezier(.22,1,.36,1); }
.analysis-image--wide:hover img { transform: scale(1.018); }
.analysis-image-badge { position: absolute; z-index: 3; top: 25px; right: 25px; padding: 6px 11px 6px 9px; border: 0; border-right: 1px solid #d18b6d; border-radius: 0; background: rgba(34,25,24,.58); color: #f1e5de; font-size: .58rem; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; backdrop-filter: blur(9px); }
.analysis-image-frame figcaption { position: absolute; z-index: 3; right: 28px; bottom: 25px; left: 28px; max-width: 650px; margin: 0; padding-left: 19px; color: #eaded7; font-family: var(--serif); font-size: 1rem; line-height: 1.55; text-shadow: 0 2px 18px rgba(0,0,0,.42); }
.analysis-image-frame figcaption::before { content: ''; position: absolute; top: .22em; bottom: .22em; left: 0; width: 1px; background: linear-gradient(#d18b6d, rgba(209,139,109,.08)); }
.audit-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 14px; }
.audit-item { position: relative; isolation: isolate; min-height: 260px; padding: 30px 28px; display: flex; flex-direction: column; align-items: flex-start; overflow: hidden; border: 1px solid rgba(68,48,46,.13); border-radius: 7px; box-shadow: 0 16px 38px rgba(55,39,39,.075), inset 0 0 0 1px rgba(255,255,255,.16); transition: transform .38s cubic-bezier(.22,1,.36,1), border-color .3s ease, box-shadow .38s ease, filter .3s ease; }
.audit-item::before { content: ''; position: absolute; z-index: -1; top: 26px; right: -42px; width: 150px; height: 1px; background: currentColor; opacity: .1; transform: rotate(-34deg); transition: transform .5s cubic-bezier(.22,1,.36,1), opacity .3s ease; }
.audit-item::after { content: ''; position: absolute; z-index: -2; right: -64px; bottom: -74px; width: 180px; height: 180px; border: 1px solid currentColor; border-radius: 50%; opacity: .08; transition: transform .55s cubic-bezier(.22,1,.36,1), opacity .3s ease; }
.audit-card-head { position: relative; width: 100%; display: flex; align-items: center; justify-content: space-between; gap: 16px; }
.audit-item span { position: relative; display: inline-flex; align-items: center; gap: 9px; color: inherit; font-family: var(--serif); font-size: .72rem; font-weight: 700; opacity: .78; }
.audit-item span::after { content: ''; width: 28px; height: 1px; background: currentColor; opacity: .45; }
.audit-icon { width: 31px; height: 31px; display: grid; place-items: center; border: 1px solid currentColor; border-radius: 50%; opacity: .58; transition: opacity .3s ease, transform .38s cubic-bezier(.22,1,.36,1), background .3s ease; }
.audit-icon svg { width: 15px; height: 15px; fill: none; stroke: currentColor; stroke-width: 1.35; stroke-linecap: round; stroke-linejoin: round; }
.audit-item strong { position: relative; max-width: 220px; margin-top: 40px; color: inherit; font-family: var(--serif); font-size: 1.32rem; line-height: 1.24; }
.audit-item p { position: relative; max-width: 230px; margin: 12px 0 0; color: inherit; font-size: .84rem; line-height: 1.6; opacity: .74; }

/* Escuro premium: 2 cards. */
.audit-item:nth-child(1), .audit-item:nth-child(6) { color: #f5eae4; border-color: rgba(247,241,234,.13); background: linear-gradient(145deg, #221918, #2a1d1b); box-shadow: 0 22px 50px rgba(34,25,24,.2), inset 0 0 0 1px rgba(255,255,255,.035); }
.audit-item:nth-child(1)::before { width: 190px; height: 70px; border-block: 1px solid currentColor; background: transparent; transform: rotate(-28deg); }
.audit-item:nth-child(6)::after { right: -35px; bottom: -46px; width: 145px; height: 145px; box-shadow: 0 0 48px rgba(199,138,114,.12); }

/* Terracota sofisticado: 2 cards. */
.audit-item:nth-child(2), .audit-item:nth-child(7) { color: #fffaf6; border-color: rgba(125,63,46,.18); background: linear-gradient(145deg, #a85f46, #c78a72); box-shadow: 0 20px 46px rgba(125,63,46,.18), inset 0 0 0 1px rgba(255,255,255,.11); }
.audit-item:nth-child(2)::after { right: -86px; bottom: -50px; width: 210px; height: 210px; border-width: 20px; opacity: .055; }
.audit-item:nth-child(7)::before { top: auto; right: -26px; bottom: 42px; width: 150px; box-shadow: 0 12px 0 currentColor, 0 24px 0 currentColor; transform: rotate(-18deg); }

/* Off-white quente: 2 cards. */
.audit-item:nth-child(3), .audit-item:nth-child(8) { color: #3f3231; border-color: rgba(68,48,46,.12); background: linear-gradient(145deg, #f3eee9, #fffaf6); }
.audit-item:nth-child(3)::before { top: 0; right: 38px; width: 1px; height: 100%; background: linear-gradient(transparent, currentColor, transparent); transform: none; }
.audit-item:nth-child(8)::after { right: 18px; bottom: 18px; width: 68px; height: 68px; border-radius: 0; transform: rotate(45deg); }

/* Nude e bege rosado: 2 cards. */
.audit-item:nth-child(4), .audit-item:nth-child(5) { color: #493938; border-color: rgba(125,63,46,.13); background: linear-gradient(145deg, #dcc8bf, #e9ddd6); }
.audit-item:nth-child(4)::after { right: -36px; bottom: -44px; width: 130px; height: 130px; box-shadow: 0 0 0 22px rgba(255,255,255,.08); }
.audit-item:nth-child(5)::before { top: 34px; right: -10px; width: 100px; box-shadow: 0 9px 0 currentColor; transform: rotate(42deg); }

.audit-item:hover { z-index: 2; transform: translateY(-7px); border-color: rgba(196,122,85,.58); box-shadow: 0 28px 62px rgba(55,39,39,.17), inset 0 0 0 1px rgba(255,255,255,.2); filter: saturate(1.04); }
.audit-item:hover .audit-icon { opacity: .9; transform: translateY(-2px) rotate(4deg); background: rgba(255,255,255,.09); }
.audit-item:hover::before { opacity: .18; transform: translate(-7px, 7px) rotate(-28deg); }
.audit-item:hover::after { opacity: .15; transform: translate(-8px, -8px) scale(1.05); }
.audit-item:nth-child(3):hover::before { transform: translateX(-8px); }
.audit-item:nth-child(8):hover::after { transform: translate(-8px, -8px) rotate(45deg) scale(1.05); }

/* Entregáveis */
.deliverables-section { position: relative; overflow: hidden; background: var(--dark-section-bg); }
.deliverables-layout { display: grid; grid-template-columns: .82fr 1.18fr; gap: 80px; align-items: center; }
.deliverables-copy .eyebrow { margin-bottom: 18px; color: #e7a17f; }
.deliverables-copy h2 { color: #fff9f5; font-size: 3rem; }
.deliverables-copy blockquote { margin: 34px 0; padding: 26px 0 26px 26px; border-left: 3px solid var(--copper); color: #ead9cf; font-family: var(--serif); font-size: 1.45rem; line-height: 1.45; }
.deliverables-panel { padding: 34px 38px; border: 1px solid rgba(247,241,234,.12); border-radius: 7px; background: rgba(252,248,243,.055); box-shadow: 0 30px 80px rgba(0,0,0,.22); }
.deliverables-panel ul { margin: 0; padding: 0; list-style: none; }
.deliverables-panel li { position: relative; padding: 16px 0 16px 34px; border-bottom: 1px solid rgba(247,241,234,.09); color: #d9ccc6; font-size: .91rem; }
.deliverables-panel li::before { content: ''; position: absolute; top: 22px; left: 3px; width: 8px; height: 8px; border: 1px solid var(--copper); transform: rotate(45deg); }
.deliverables-panel > strong { display: block; margin-top: 24px; color: #f2dfd4; font-family: var(--serif); font-size: 1.2rem; line-height: 1.45; }

/* Qualificação */
.qualification-section { background: #fffdfa; }
.qualification-grid { display: grid; grid-template-columns: 1.08fr .92fr; gap: 12px; }
.qualification-card { min-height: 420px; padding: 38px 36px; border-radius: 7px; }
.qualification-card > span { display: block; margin-bottom: 30px; font-family: var(--serif); font-size: 1.7rem; font-weight: 700; }
.qualification-card ul { margin: 0; padding: 0; list-style: none; }
.qualification-card li { position: relative; padding: 15px 0 15px 28px; border-top: 1px solid currentColor; font-size: .93rem; }
.qualification-card li::before { content: ''; position: absolute; top: 22px; left: 3px; width: 8px; height: 8px; border: 1px solid currentColor; border-radius: 50%; }
.qualification-card--yes { border: 1px solid rgba(164,90,63,.35); background: linear-gradient(145deg, #ead6cb, #f8eee8); color: #493a36; box-shadow: 0 24px 60px rgba(83,49,41,.12); }
.qualification-card--yes > span { color: var(--terracotta-dark); }
.qualification-card--yes li { border-color: rgba(68,48,46,.13); }
.qualification-card--yes li::before { border-color: var(--terracotta); background: var(--terracotta); }
.qualification-card--no { border: 1px solid rgba(68,48,46,.12); background: #f4efeb; color: #756964; }
.qualification-card--no > span { color: #625651; }
.qualification-card--no li { border-color: rgba(68,48,46,.1); }

/* Processo */
.process-section { background: linear-gradient(180deg, #f6ece5, #fbf7f2); border-block: 1px solid rgba(68,48,46,.09); }
.sales-timeline { --timeline-progress: 0%; position: relative; display: grid; grid-template-columns: repeat(4, 1fr); }
.sales-timeline::before { content: ''; position: absolute; top: 17px; left: 0; right: 0; height: 1px; background: rgba(68,48,46,.18); }
.timeline-progress { position: absolute; z-index: 1; top: 16px; left: 0; width: var(--timeline-progress); height: 2px; background: linear-gradient(90deg, var(--terracotta-dark), var(--copper)); transition: width 1.4s cubic-bezier(.22,1,.36,1); }
.timeline-step { position: relative; z-index: 2; padding-right: 32px; }
.timeline-step > span { width: 34px; height: 34px; margin-bottom: 34px; display: grid; place-items: center; border: 1px solid rgba(164,90,63,.4); border-radius: 50%; background: #f6ece5; color: var(--terracotta-dark); font-family: var(--serif); font-size: .7rem; box-shadow: 0 0 0 7px #f4e9e2; transition: background .4s ease, color .4s ease, transform .3s ease, box-shadow .3s ease; }
.timeline-step.is-complete > span { background: var(--terracotta); color: #fff; }
.timeline-step.is-active > span { transform: scale(1.06); box-shadow: 0 0 0 7px rgba(164,90,63,.13); }
.timeline-step h3 { max-width: 220px; margin-bottom: 10px; color: #34292a; font-family: var(--serif); font-size: 1.2rem; }
.timeline-step p { max-width: 240px; margin: 0; color: #71645e; font-size: .86rem; line-height: 1.62; }
.process-cta { margin-top: 46px; padding-top: 28px; border-top: 1px solid rgba(68,48,46,.12); }

/* Antes e depois */
.comparison-section { background: var(--dark-section-bg); }
.comparison-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.comparison-card { min-height: 390px; padding: 38px; border-radius: 7px; }
.comparison-card > span { display: block; margin-bottom: 26px; font-family: var(--serif); font-size: 2rem; font-weight: 700; }
.comparison-card ul { margin: 0; padding: 0; list-style: none; }
.comparison-card li { padding: 14px 0; border-top: 1px solid currentColor; font-size: .93rem; line-height: 1.5; }
.comparison-card--before { border: 1px solid rgba(247,241,234,.1); background: rgba(252,248,243,.035); color: #a99b95; }
.comparison-card--before > span { color: #c6b8b2; }
.comparison-card--before li { border-color: rgba(247,241,234,.08); }
.comparison-card--after { border: 1px solid rgba(196,122,85,.44); background: linear-gradient(145deg, rgba(164,90,63,.25), rgba(252,248,243,.07)); color: #f0e2da; box-shadow: 0 28px 80px rgba(0,0,0,.24); }
.comparison-card--after > span { color: #fff8f3; }
.comparison-card--after li { border-color: rgba(247,241,234,.13); }

/* Objeções */
.objections-section { background: #fffdfa; }
.objections-layout { display: grid; grid-template-columns: .75fr 1.25fr; gap: 72px; align-items: start; }
.objections-heading { position: sticky; top: 126px; margin: 0; }
.objections-list { display: grid; gap: 9px; }
.objection-item { border: 1px solid rgba(68,48,46,.12); border-radius: 6px; background: #f8f1eb; transition: border-color .3s ease, box-shadow .3s ease; }
.objection-item summary { min-height: 78px; padding: 22px 24px; display: flex; align-items: center; justify-content: space-between; gap: 20px; color: #3c3030; font-family: var(--serif); font-size: 1.17rem; font-weight: 700; cursor: pointer; list-style: none; }
.objection-item summary::-webkit-details-marker { display: none; }
.objection-item summary span { width: 28px; height: 28px; flex: 0 0 28px; display: grid; place-items: center; border: 1px solid rgba(164,90,63,.3); border-radius: 50%; color: var(--terracotta); font-family: var(--font); transition: transform .3s ease, background .3s ease, color .3s ease; }
.objection-item p { margin: 0; padding: 0 62px 24px 24px; color: #71645e; font-size: .92rem; line-height: 1.7; }
.objection-item[open] { border-color: rgba(164,90,63,.34); box-shadow: 0 18px 42px rgba(55,39,39,.08); }
.objection-item[open] summary span { background: var(--terracotta); color: #fff; transform: rotate(45deg); }
.objection-item summary:focus-visible { outline: 2px solid var(--terracotta); outline-offset: 3px; }

/* Caminhos */
.next-services-section { background: linear-gradient(180deg, #f4e9e1, #fbf7f2); border-top: 1px solid rgba(68,48,46,.09); }
.next-services { display: grid; grid-template-columns: repeat(4, 1fr); gap: 8px; }
.next-services a { min-height: 84px; padding: 20px; display: flex; align-items: center; justify-content: space-between; gap: 12px; border: 1px solid rgba(68,48,46,.12); border-radius: 6px; background: rgba(255,253,250,.82); color: #3e3131; font-family: var(--serif); font-size: 1rem; font-weight: 700; transition: transform .3s ease, border-color .3s ease, background .3s ease, box-shadow .3s ease; }
.next-services a span { color: var(--terracotta); transition: transform .3s ease; }
.next-services a:hover { transform: translateY(-3px); border-color: rgba(164,90,63,.34); background: #fff; box-shadow: 0 16px 38px rgba(55,39,39,.08); }
.next-services a:hover span { transform: translateX(4px); }

/* CTA final */
.final-sales-cta { position: relative; overflow: hidden; background: var(--dark-section-bg); border-top: 1px solid var(--border-dark); }
.final-sales-cta::before { content: ''; position: absolute; top: 0; left: 50%; width: min(820px, 76%); height: 1px; background: linear-gradient(90deg, transparent, var(--copper), transparent); transform: translateX(-50%); }
.final-sales-inner { max-width: 940px; text-align: center; }
.final-sales-inner .eyebrow { justify-content: center; margin-bottom: 20px; color: #e7a17f; }
.final-sales-inner h2 { color: #fff9f5; font-size: 3.35rem; }
.final-sales-inner > p { max-width: 720px; margin: 0 auto; color: #cdbfb9; line-height: 1.8; }
.final-sales-inner .sales-actions { justify-content: center; }
.final-sales-inner > small { display: block; margin-top: 18px; color: #9f918c; font-size: .72rem; }

@keyframes boardScan { from { width: 42%; } to { width: 78%; } }

@media (max-width: 1180px) {
  .sales-hero-grid { display: block; }
  .diagnostic-board { display: none; }
  #servico-hero h1 { max-width: 800px; font-size: 2.8rem; }
  .cost-grid { grid-template-columns: 1fr 1fr; }
  .cost-card { min-height: 240px; }
  .turning-grid, .offer-grid, .deliverables-layout { gap: 52px; }
  .sales-heading h2, .turning-section h2, .offer-copy h2, .deliverables-copy h2 { font-size: 2.7rem; }
}

@media (max-width: 980px) {
  .sales-hero { min-height: 0; padding: 74px 0 80px; }
  .sales-hero-grid, .turning-grid, .offer-grid, .deliverables-layout, .objections-layout { grid-template-columns: 1fr; }
  .analysis-layout { gap: 28px; }
  .analysis-image--wide { padding: 17px 19px 24px 0; }
  .analysis-image-frame { height: auto; }
  .analysis-image--wide img { height: auto; aspect-ratio: 16 / 7; object-position: 15% center; }
  #servico-hero h1 { max-width: 800px; font-size: 2.7rem; }
  .turning-grid, .offer-grid, .deliverables-layout { gap: 42px; }
  .audit-grid, .next-services { grid-template-columns: 1fr 1fr; }
  .qualification-grid { grid-template-columns: 1fr; }
  .qualification-card { min-height: 0; }
  .sales-timeline { grid-template-columns: 1fr 1fr; gap: 42px 16px; }
  .sales-timeline::before, .timeline-progress { display: none; }
  .timeline-step > span { margin-bottom: 22px; }
  .objections-heading { position: static; }
  .final-sales-inner h2 { font-size: 2.75rem; }
}

@media (max-width: 620px) {
  .strategy-page section[id] { scroll-margin-top: 72px; }
  .sales-heading { margin-bottom: 36px; }
  .sales-heading h2, .turning-section h2, .offer-copy h2, .deliverables-copy h2 { font-size: 2.08rem; }
  .sales-hero { padding: 54px 0 66px; }
  .sales-hero .breadcrumb { margin-bottom: 28px; }
  #servico-hero h1 { font-size: 2.15rem; }
  #servico-hero h1 span { display: inline; white-space: normal; }
  .sales-actions { flex-direction: column; }
  .sales-actions .btn { width: 100%; text-align: center; }
  .pain-list, .cost-grid, .audit-grid, .comparison-grid, .next-services, .sales-timeline { grid-template-columns: 1fr; }
  .pain-item, .pain-item--final { grid-column: 1; min-height: 0; padding: 22px 18px; }
  .pain-item p { font-size: 1rem; }
  .cost-shell { padding: 72px 14px; }
  .cost-card { min-height: 0; padding: 28px 24px; }
  .cost-card > span { margin-bottom: 34px; }
  .turning-grid, .offer-grid, .deliverables-layout { gap: 34px; }
  .turning-quote { padding: 34px 24px; font-size: 1.65rem; }
  .offer-card { padding: 34px 24px; }
  .offer-card::before { left: 24px; }
  .offer-card-head span { font-size: 1.65rem; }
  .offer-card .btn { width: 100%; text-align: center; }
  .analysis-image-badge { top: 18px; right: 18px; max-width: calc(100% - 36px); }
  .analysis-image-frame figcaption { right: 20px; bottom: 19px; left: 20px; font-size: .88rem; }
  .analysis-image--wide { padding: 12px 10px 20px 0; }
  .analysis-image--wide::before { width: 90%; height: 88%; }
  .analysis-image--wide::after { right: 3%; left: 7%; filter: blur(34px); }
  .analysis-image--wide img { aspect-ratio: 16 / 9; }
  .audit-item { min-height: 210px; padding: 26px 24px; }
  .audit-item strong { margin-top: 30px; font-size: 1.24rem; }
  .audit-item p { max-width: 260px; font-size: .86rem; }
  .deliverables-copy blockquote { font-size: 1.24rem; }
  .deliverables-copy .btn { width: 100%; text-align: center; }
  .deliverables-panel { padding: 28px 22px; }
  .qualification-card { padding: 30px 24px; }
  .qualification-card > span { font-size: 1.45rem; }
  .sales-timeline { gap: 0; padding-left: 22px; }
  .sales-timeline::before { display: block; top: 17px; bottom: 18px; left: 16px; width: 1px; height: auto; }
  .timeline-step { padding: 0 0 38px 30px; }
  .timeline-step:last-child { padding-bottom: 0; }
  .timeline-step > span { margin-left: -47px; margin-bottom: 18px; }
  .timeline-step h3, .timeline-step p { max-width: none; }
  .process-cta .btn { width: 100%; text-align: center; }
  .comparison-card { min-height: 0; padding: 30px 24px; }
  .objection-item summary { min-height: 72px; padding: 20px; font-size: 1.05rem; }
  .objection-item p { padding: 0 20px 22px; }
  .next-services a { min-height: 76px; }
  .final-sales-inner h2 { font-size: 2.2rem; }
}

@media (prefers-reduced-motion: reduce) {
  .board-score i { animation: none; width: 64%; }
  .timeline-progress { transition: none; }
  .pain-item, .cost-card, .audit-item, .next-services a { transition: none; }
}